In-app purchases increasing as a percentage of digital sales

In-app purchases increasing as a percentage of digital sales

It’s no secret that Sniip has been beating the mobile app drum for a while now. It’s nice to know the world is slowly catching up. A recent BizReport article delve further into how retailers are turning to mobile apps to convert sales “A recent report from Urban Airship reveals that … In-app purchases increasing as a percentage of digital sales Read More » ...

Sniip Breaking New Ground in Mobile Payments

Sniip is breaking new ground in mobile payment technology as the first app in Australia not restricted to any one banking or credit card brand. Sniip CEO Damien Vasta says Sniip offers a win-win for consumers and business, especially when compared with alternatives in the growing mobile payments space in … Sniip Breaking New Ground in Mobile Payments Read More » ...

Shopping app, Sniip, helps avoiding cart abandonment

Shopping app, Sniip, helps avoiding cart abandonment

Retailers wanting to improve their customers’ shopping journeys can now look to social media and mobile platforms such as shopping app, Sniip, which are playing bigger roles in people’s shopping experiences. The new shopping app from Sniip is one way retailers are bridging the gap between offline and digital channels. … Shopping app, Sniip, helps avoiding cart abandonment Read More » ...

Tackling the mobile payment ‘fear factor’ head-on

Tackling the mobile payment ‘fear factor’ head-on

Australians may be known as early adopters of new technology but many are reluctant to use mobile payment solutions due to a ‘fear factor’ – something Sniip is tackling head-on. Sniip CEO Damien Vasta says perceived security and privacy fears have been a significant obstacle to widespread adoption of mobile … Tackling the mobile payment ‘fear factor’ head-on Read More » ...

How consumers are using smart phones to shop

How consumers are using smart phones to shop

Second screening is now ‘second nature’ as 71% of Australians multiscreen while watching TV every day according to a study by IAB Australia on The Changing TV Experience: Attitudes and Usage across Multiple screens. This presents a huge opportunity for retailers to take advantage of consumers’ increasing use and dependence … How consumers are using smart phones to shop Read More » ...